Final Compilation| Advanced Typography

Final Compilation

22/04/2024 - 15/05/2024 (week 1 - week 14)

Rafa Maritza Hertrian [0364958]

Bachelor of Design (Honours) in Creative Media/ Taylor's University 

Advanced Typography GCD 61004


INSTRUCTIONS



Task 1 Typographic Systems & Type & Play

Exercise 1: Typographic Systems 

Figure 1.1 Axial System FINAL JPEG


Figure 1.2 Radial System FINAL JPEG


Figure 1.3 Dilational System FINAL JPEG


Figure 1.4 Random System FINAL JPEG

Figure 1.5 Grid System FINAL JPEG

Figure 1.6 Transitional System FINAL JPEG


Figure 1.7 Modular System FINAL JPEG


Figure 1.8 Bilateral System FINAL JPEG


Figure 1.2.1 Typographic Systems FINAL PDF

Figure 1.2.2 Typographic Systems FINAL PDF with grid


Exercise 2: Type & Play 

Figure 2.1 Image Submission



Figure 2.2  Extracted Letterforms on baseline (illustrator) 

Figure 2.3 Reference Font Univers LT-Extra Bold


Figure 2.4 Final letterforms on baseline


Figure 2.5  Original extraction and final letterforms next to each other



Figure 2.6 Mock Movie Poster Final JPG

Figure 2.7 Mock Movie Poster Final PDF



Task 2 Typographic Systems & Type & Play

Task 2(A) Key Artwork (approved in class):

Black wordmark on white background



White wordmark on black background


 Colour palette



 Wordmark in actual colours on lightest shade of colour palette


Wordmark in the lightest shade of the color palette on darkest shade of colour palette wordmark


 animation



Task 2(B) Key Artwork & Collateral (approved in class):
 
Collateral 1


Collateral  2


Collateral 3


 IG screen grab with good resolution

Task 3 Type Exploration and Application

Font Result  

Bali Script Regular
Click HERE to download the font

or copy this link https://drive.google.com/file/d/1OGT6EbMHPJDvfhk7ppml11LGO7ZZlkG9/view?usp=sharing 


Font Presentation 

Font Presentation 1
Font Presentation 1

Font Presentation 2 
Font Presentation 2

Font Presentation 3
Font Presentation 3

Font Presentation 4
Font Presentation 4

Font Presentation 5
Font Presentation 5

Font Presentation PDF



Font Application 

Font Application 1

Font Application 2

Font Application 3

Font Application 4

Font Application 5


'Font Application PDF


REFLECTION

Experience 
From doing all the tasks and exercises in the advanced typography module, I get the chance to apply the knowledge I have learned from the previous typography class. It made me realize that I have a lot to improve in terms of typography. Therefore, I plan to learn more about typography by myself through books and other designers that expertise in typography. 

Observation
I noticed from all the exercises and tasks I have done that typography is not just about making a certain design look visually appealing. Instead, it focuses more on how to get the message across to viewers as fast as possible. When considering typography in a design, designers should prioritize readability. 

Findings 
To have a readable design, it is important to pay attention to the spacing and kerning of letters in a text. This applies to posters, logos, and fonts. The presence of whitespace is important because viewers need to have a visual relief when viewing a design. 

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